How 3D is Impacting the Future of Ecommerce Engagement

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Conference

Information

From digital influencers to 3D and AR commerce to NFTs, 3D is taking over. And for good reason: 3D ecommerce can help more than double conversion rates and reduce returns by up to 40%. This is especially true for the fashion brands and retailers thinking about how they can better reach and resonate with consumers across social media, web, online marketplaces and even the virtual world where NFTs and gaming are providing entirely new revenue streams for brands. How can a brand set themselves up for success in this new digital frontier? 3D/XR expert and Founder of VNTANA, Ashley Crowder will provide steps to build a winning 3D strategy and setup your brand for success across the metaverse. During this session, you can expect to learn: • How visual or immersive ecommerce can improve the customer journey; • How to implement 3D/VR/AR into your brand strategy; and • How to upgrade 2D to 3D and its impact on the bottom line.
Conference & Stages
IRCE
Conference Tracks & Topics
New Approaches to Branding & Advertising