Persado

Generative AI for the Online Cart: Convert browsers into buyers and reduce online cart abandonment. While personalization is the most important initiative in ecommerce, the online shopping cart - perhaps the most important step in the purchase process - is still sterile and static. No wonder cart abandonment rates are 70%. Come meet with us to learn about our new Dynamic Motivation solution that delivers a personalized online cart experience that motivates your customers to engage and act. Persado equips brands to personalize messaging in real time for each visitor, anonymised or not. You’ll see a return in a matter of weeks–fewer abandoned carts, more customer conversions, and higher purchase values that together deliver 3-5% in incremental revenue. Top retailers such as Gap, Kate Spade, Coach, Stuart Weitzman, and Marks & Spencer leverage Persado’s generative AI to create digital messages that are proven to perform. We look forward to sharing how you too can optimize the path to purchase with Persado.